Brussels launches tourism PR offensive after terror lockdown

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Series Details 07.01.16
Publication Date 07/01/2016
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A new campaign was launched on 7 January 2015 to convince tourists that Brussels was a safe to visit after the city which hosts many of the European Union institutions had been paralysed by a lockdown in November and December 2015, following the terrorist attacks in Paris.

Media sources unveiled that terror threat had cost Belgium around 0.1% of GDP in 4th Quarter of 2015.

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ESO: Background information: Evidence of new terrorist plot in EU capital
The Wall Street Journal, 08.01.16: Brussels Terror Lockdown Cost Belgium 0.1% of GDP in 4th Quarter
Politico, 08.01.16: Belgian businesses lost €350 million from lockdown
Politico, 20.01.16: Belgium’s charm defensive
EUObserver, 12.10.16: Brussels 2030

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